Type
Partie ou chapitre de livre
Titre
Processing the Future: Venture Project Evaluation at American Research and Development Corporation (1946-1973)
Dans
Uncertain Futures: Imaginaries Narratives and Calculation in the Economy
Auteur(s)
GIRAUDEAU Martin - London School of Economics and Political Science (LSE) (Auteur)
BRONK Richard - (Directeur de publication ou de collection)
BECKERT Jens - (Directeur de publication ou de collection)
Éditeur
Oxford : Oxford University Press
Pages
259 - 277 p.
ISBN
9780198820802
Mots clés
Administration, Business Plans, Entrepreneurship, Pragmatism, Venture capital, Georges F. Doriot
Résumé
EN
This chapter is an analysis of the project appraisal procedures in place at American Research and Development Corporation (ARD) between 1946 and 1973, under the management of Georges F. Doriot. It shows the importance of knowledge technologies and administrative procedures in the way the venture capital company dealt with uncertain futures. The origins of these knowledge practices are traced back to Georges F. Doriot’s own views on business and more generally to the pragmatist movement in business administration of which he was a member. The conduct of project appraisal at ARD is then observed directly, and this reveals its reliance on a rich set of knowledge and diagnostic techniques as well as administrative procedures. These observations allow for a specification of the nature and role of imagination in the entrepreneurship and venture capital practices examined here—in particular, its close relationship with organized knowledge.

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